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RICK OWENS


RICK OWENS IS AN AMERICAN-BORN DESIGNER LIVING IN PARIS, KNOWN FOR HIS ABSTRACT, YET APPROACHABLE AVANT-GARDE DESIGNS. BORN RICHARD SATURNINO OWENS, HE BEGAN HIS LABEL IN CALIFORNIA IN 1994 AND NOW OVERSEES A VERITABLE FASHION EMPIRE FROM A FIVE-STORY COMPOUND IN PARIS. IF THERE'S ONE CHARACTERISTIC THAT HAS DEFINED HIS LIFE, IT HAS BEEN OWENS' FIERCE INDEPENDENCE. HIS ECCENTRIC BRUTALIST APPROACH IS EVIDENT IN HIS FASHION, HIS FURNITURE, AND EVEN HIS PERSONAL LIFE.

                                 

RICK'S REPRESENTATIVE ABSTRACT FASHION DESIGN: THE FIRST GENERATION GEOBASKET

INITIALLY INTRODUCED IN FALL/WINTER 2006'S "DUSTULATOR" COLLECTION, RICK OWENS DESIGNED THE GEOBASKET BECAUSE HE FELT THAT ATHLETIC SHOES WERE SIMPLY TOO "PROSAIC." PULLING ELEMENTS FROM NIKE, ADIDAS AND PUMA, OWENS WAS ATTEMPTING TO—IN HIS WORDS—CREATE MONSTER TRUCKS FOR HIS FEET. THE RESULT WAS SOMEWHERE BETWEEN MOON BOOT AND HIGH-TOP, FEATURING AN ULTRA-EXTENDED TONGUE, PREMIUM LEATHER, A STAPLED SOLE AND A CHUNKY SIDE ZIP. HE COMBINED THE ELEMENTS FROM THOSE BRANDS, MAKE IT ABSTRACT, AND EVENTUALLY CREATES HIS OWN MONSTER TRUCKS. UNFORTUNATELY FOR OWENS, THE NIKE BIG WIGS OVER IN BEAVERTON WERE NOT TOO PLEASED AND SUPPOSEDLY SENT HIM A CEASE-AND-DESIST LETTER. OWENS EVENTUALLY WENT ON TO FLIP THE DESIGN FROM A "SWOOSH" TO AN INVERTED TRIANGLE—AFTER FLIRTING WITH POTENTIAL ADIDAS BEEF FOR A SEASON IN FALL/WINTER 2009—THE STANDARD MAINLINE GEOBASKETS BECOMING A CORE PART OF HIS FOOTWEAR PROGRAM EVER SINCE.




RICK'S TEN RULES OF STYLE:


RICK OWENS' SHOW: https://youtu.be/TyfcS7zwdmg




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